Our Marketing Strategy

At Rose Realty we understand the importance of a strategic and professional marketing plan. Whether listing to sell or rent your property the team at Rose Realty will discuss with you all avenues suitable to ensure optimal exposure to qualified buyers and tenants. A suitable marketing mix would include:

Professional Marketing Materials

Before your property goes on the market, crisp interior and exterior pictures of your property will be taken to highlight your home’s most attractive features. These photos will be used where appropriate for custom color brochures, direct mailers, full-color flyers, print advertising, and a virtual tour of your home.

Elegant and professional yard signage to highlight your properties availability.

Targeted Advertising

An advertising plan will be tailored for your home designed to target qualified Buyers/Tenants through placements in key publications, individual & company direct mail cards, flyers, and other advertising options.

Internet Marketing

Your home will be entered into the regional Multiple Listing System along with detailed information and color photos. All of Rose Realty’s listings are also automatically distributed to real estate websites with regional, national and international reach. Other proven tools include: utilizing e-newsletters, mass e-flyers, virtual tours, daily postings on Craig’s List, and being featured on Rose Realty’s unique and progressive website. An International Database Our agents have access to unique databases that include a growing number of international clients and customers interested in investing in American real estate thereby providing your property exposure beyond local and regional markets.

Agent Networking

In addition to finding your home through the regional Multiple Listing System, other real estate agents will be able to preview Rose Realty’s listings by receiving our custom mailings as well as invitations to Agent Open Houses.

Miscellaneous Services

At Rose Realty we are able to provide assistance and direction for hot selling interior design tips, staging options and access to an invaluable resource list of service professionals to ensure your home is in optimum condition to maximize your revenue benefits.